Terms & Conditions
Effective Date: February 26, 2026
Last Updated: February 26, 2026
These Terms & Conditions (“Terms”) govern your access to and use of the website located at https://allianceent.com (the “Site”), operated by Alliance ENT & Hearing (“Alliance,” “we,” “us,” or “our”).
By accessing or using the Site, you agree to be bound by these Terms. If you do not agree, please discontinue use of the Site.
1. Medical Disclaimer—No Medical Advice
The content on this Site is provided for informational purposes only and does not constitute medical advice, diagnosis, or treatment.
Use of this Site does not create a physician-patient relationship. A physician-patient relationship is formed only after:
- An in-person or telehealth consultation
- Completion of required intake documentation
- Acceptance by Alliance ENT & Hearing as a patient
If you are experiencing a medical emergency, call 911 or seek emergency medical care immediately.
2. HIPAA & Protected Health Information
Alliance ENT & Hearing is a healthcare provider subject to the Health Insurance Portability and Accountability Act (HIPAA).
Any Protected Health Information (PHI) submitted through secure patient portals or appointment systems is governed by:
- Our HIPAA Notice of Privacy Practices
- Applicable federal and Wisconsin healthcare laws
Website browsing activity alone does not establish PHI protections unless medical information is intentionally submitted through secure channels.
3. Website Use & Acceptable Conduct
You agree not to:
- Use the Site for unlawful purposes
- Attempt unauthorized access to secured areas
- Introduce viruses or malicious code
- Interfere with website security features
- Submit false medical or identity information
We reserve the right to restrict access for violations of these Terms.
4. Intellectual Property
All content on this Site—including text, logos, graphics, images, forms, and layout — is the property of Alliance ENT & Hearing or its licensors and is protected by copyright and intellectual property laws.
You may:
- View and download content for personal, non-commercial use
You may not:
- Reproduce, distribute, modify, or publicly display content without written consent
5. Appointment Requests & Online Forms
Submitting an appointment request or contact form:
- Does not guarantee appointment availability
- Does not confirm medical acceptance
- Does not create a physician-patient relationship
Alliance ENT & Hearing reserves the right to decline or reschedule appointment requests.
6. Telehealth Services (If Applicable)
If telehealth services are offered:
- You must provide accurate identity information
- You are responsible for ensuring a secure internet connection
- Technical failures may disrupt services
Telehealth services are subject to state licensure limitations.
7. Third-Party Links
The Site may contain links to third-party websites. We do not control and are not responsible for:
- Their content
- Their privacy practices
- Their terms of use
Accessing third-party websites is at your own risk.
8. Accessibility Statement (AudioEye)
Alliance ENT & Hearing partners with AudioEye to enhance website accessibility. The AudioEye Accessibility Toolbar provides:
- Screen reader support
- Keyboard navigation improvements
- Visual contrast and display adjustments
While we strive for compliance with accessibility standards (including WCAG), we do not warrant that the Site will be fully accessible at all times.
If you experience accessibility barriers, contact:
hr@allianceent.com
414-727-0910
9. Privacy & Data Protection (TrustArc Integration)
We utilize TrustArc compliance solutions to support transparency and regulatory compliance regarding:
- GDPR
- CCPA/CPRA
- Other applicable privacy laws
Use of the Site is also governed by our:
- Privacy Policy
- Cookie Policy
- HIPAA Notice of Privacy Practices
10. No Warranty
The Site is provided “as is” and “as available.”
We make no warranties, express or implied, including but not limited to:
- Accuracy of information
- Availability of services
- Fitness for a particular purpose
- Non-infringement
Medical information may change and should not replace professional consultation.
11. Limitation of Liability
To the fullest extent permitted by law, Alliance ENT & Hearing shall not be liable for:
- Indirect, incidental, or consequential damages
- Loss of data
- Business interruption
- Reliance on website content
Nothing in these Terms limits liability where prohibited by law, including medical malpractice claims governed separately under healthcare regulations.
12. Indemnification
You agree to indemnify and hold harmless Alliance ENT & Hearing from claims arising out of:
- Your misuse of the Site
- Violation of these Terms
- Submission of inaccurate or fraudulent information
13. Children’s Use
The Site is not intended for children under 13 without parental supervision.
We do not knowingly collect personal data from children without required consent.
14. International Users (GDPR Notice)
If you access this Site from outside the United States:
- You consent to data processing in the United States
- Data protection laws may differ from your country
- You may exercise applicable GDPR rights under our Privacy Policy
15. Governing Law
These Terms are governed by the laws of:
State of Wisconsin
United States
Any disputes shall be resolved in courts located in Milwaukee County, Wisconsin.
16. Modifications to These Terms
We reserve the right to update or modify these Terms at any time. Changes become effective upon posting with a revised “Last Updated” date.
Continued use of the Site constitutes acceptance of revised Terms.
17. Contact Information
Alliance ENT & Hearing
2727-I N Mayfair Rd
Wauwatosa, WI 53222
Phone: 414-727-0910
Email: hr@allianceent.com


